What kind of relationships constitute young peoples’ social capital in social media? How do brands and organizations participate in the formation of young people’s social capital in social media?

#Agents – Young People’s Agency in Social Media is a multidisciplinary research project that examines young people as both influencers and targets of influence in social media. The project is carried out in co-operation between the Universities of Jyväskylä and Helsinki, and National Defence University.

Find out more and visit the project’s website.

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